Japanese SEO & AI Search

Be found, and quoted, in Japanese search.

Japanese customers search in their own words — and more and more, they ask AI. We research how your market actually searches in Japanese, then make your site the answer.

Reviewing search data and page designs on screen

SEO and AI search

Two goals, one foundation.

SEO gets you found. AI search optimization gets you understood and quoted. Both rest on the same thing: a site that says clearly what you do, for whom, and for how much.

1SEO

  • GoalShow up when buyers search in Japanese.
  • We targetKeywords and the intent behind them.
  • We measureRankings, search traffic and inquiries.
  • We fixPage structure, content, internal links and speed.

2AI search (LLMO / AIO)

  • GoalBe understood by AI and used in its answers.
  • We targetQuestions, comparisons and requests for advice.
  • We measureHow often you're mentioned and cited.
  • We fixHow services, audience, pricing, area, cases and FAQs are laid out — and that they match what the rest of the web says about you.

Results

What it looks like when search starts working.

0 → 35inquiries a year after a site rebuilt around search, with no ad spend — Expert Co., Ltd. (Jul 2025–Jun 2026)
≈4×monthly search traffic in one year, from one technical column a month — Maekawa Kagaku Kogyo Co., Ltd.
Our team planning a search strategyStraight talk

Is SEO right for you?

Sometimes the honest answer is “not yet.”

A brand-new product with no settled name doesn't get searched at all. In that case we'll tell you that ads or PR will get you known faster — and start SEO once people know what to look for.

See how Expert Co. got there

FAQ

Japanese search questions.

All questions
Do we need to optimize for Yahoo! JAPAN separately?
Yahoo! JAPAN's organic results are powered by Google's search technology, so we plan SEO for both together. Ads are a separate system, so we run Google Ads and Yahoo! JAPAN Ads as two campaigns.
How long does Japanese SEO take?
Plan on three to six months. If you need inquiries sooner, we recommend starting with search ads and building SEO in parallel.
Is SEO right for every business?
No. If people don't search for what you sell yet, ads and PR will work faster. We'll tell you plainly if that's the case.
What is AI search optimization (LLMO / AIO)?
Making sure answers from ChatGPT, Google's AI Overviews and similar tools use your information correctly. There are no shortcuts: lay out your services, audience, pricing, area, cases and FAQs clearly, and keep them consistent everywhere they appear.
Will we get reports in English?
Yes. Every month you get a report in English: what we did, what moved, and what we'll do next.

Get in touch

Tell us where you want to grow.

No brief yet? That's fine. Send us a message about your business and your market — we'll reply by email with how we'd approach it. The first consultation and quote are free.

  • Online meetings with an interpreterStart with the form or email. After that, we meet on Zoom with an interpreter and put every decision in writing.
  • Proposals in EnglishPlans, quotes and progress reports, written in English.
  • Visiting Japan?Drop by our Osaka studio — or our beer bar around the corner.